Fake Followers Are Getting Easier to Spot: How Influencer Verification Is Changing Deals in 2026
Influencer fraud detection is reshaping the creator economy in 2026. For years, fake followers, bought engagement, and inflated metrics quietly distorted influencer marketing. Brands paid premium rates for creators who looked popular on the surface — but delivered little real impact. That illusion is collapsing. Platforms, agencies, and brands now deploy advanced audience verification systems … Read more